Have you been experiencing any of these while running your business?
● Finding it hard to consistently acquire clients.
● Hustling to take on anything you are capable of handling & this is getting old for you.
● Taking orders on-demand rather than providing your expertise.
● Working longer and harder to stay afloat.
● Creating too many ideas for enticing potential clients & feeling exhausted before doing any of them.
● Getting stuck with unfit clients who don’t value your expertise.
● Constantly customizing your service offers to fit your clients’ needs to score projects.
● Having the sneaking suspicion that you are undercharging for the quality of work you produce.
Wouldn't it be fantastic if you could just...
✔️ Stop taking on projects that drain your energy for the sake of cash flow?
✔️ Look forward to waking up in the morning knowing that you’re creating impact for the people you truly care to serve?
✔️ Have a clear & simple strategy for growing your business that allows you to free up your time?
"Niching down" in your business doesn't have to be limiting or boring.
It is a strategy that frees you from the constant pressure, stress & burnout that you are experiencing right now.
But it's understandable if you feel skeptical because the idea of niching down is counter-intuitive.
Since 2019, I've helped countless creative service business owners shift their mindset from resisting the idea of niching down to going all-in to get more leads & increase their revenue.
It can be simple.
It can be a creative & fun process.
It can be done over a short period of time.
The key is understanding the framework that works so that you don't have to go through the daunting task of figuring out how to identify your profitable niche, how to package & price your signature offer, and how to sell it.
This is exactly what you will master in the Define + Refine Your Profitable Niche program.
Introducing…
DEFINE + REFINE YOUR PROFITABLE NICHE
The Define + Refine Your Profitable Niche is a 10-week immersive business program specifically designed to
help gifted but overwhelmed creative entrepreneurs, strategists & consultants create signature revenue-generating
offers, and shift from feeling trapped by thankless & endless work to being aligned and grounded with their mission & values.
“
I thought that having all sorts of different types of clients made me look ridiculous as if I was all over the place, which was why I thought, “How can I possibly niche down (from where I was at.)” But Maiko had helped me realize I was already niching in the part of the process that any business had to go through. That’s how my “Fingerprint Project” was born.
Mercedes Blackwood, Founder
Black Coffee Communications
“
At first, the idea of niching down was a thought my brain fully rejected. I thought it meant that I would have to focus on one industry or service exclusively.
After working with Maiko and completing the program, my positioning clarity improved so that I’m much more aligned and focused on what I deliver the best.
In the end, niching down was not limiting but resulted in the liberation of my strategic focus.
Suzanne Huber, CEO
Suzanne Huber Inc.
By completing this program, you will achieve your goal of aligning your business with your values by:
● Maximizing the use of your niche that is uniquely carved out using the Niche Identifier Tool.
● Creating a simple & effective business model that is a no-brainer to your potential clients.
● Having clarity around how to position your business that’s nearly competition-free.
● Creating a “scale-ready” business without spending a lot of money to make it happen.
● Mastering the D+R sales process that celebrates your genuine intent to help people without the use of manipulative & unnatural persuasion techniques.
The main objective is to create a simple business model that is profitable with
other like-minded service business pros.
To achieve simplicity in your business, first, you have to get messy!
Define + Refine Your Profitable Niche offers a safe place to explore and experiment using the proven process
without worrying about making mistakes, doubting your ideas, or not knowing how to make it work.
A winning combination of the proven process and the support makes this program highly effective and efficient.
Ready to
Hit “Refresh”
on Your Biz?
Hey, I’m Maiko, the creator of this program.
7 years ago, I was racking my brain out… I just couldn't figure out why I wasn’t happy with my consulting business.
I had retainer clients who allowed me to use my strategic frameworks to optimize their businesses. But at times, I felt like I was still freelancing & not running my own business.
Just to be clear, there’s nothing wrong with freelancing if you are happy with providing solutions on demand.
What I noticed was that I wanted more for me & for my business.
I didn’t want potential clients to come to me to fix the problems they had.
You know that saying, “Give a man a fish, and you feed him for a day; show him how to catch fish, and you feed him for a lifetime”?
I wanted to focus on the latter. Also, I wanted to create impact for many people and not just a few retainer clients at a time.
As you might agree, retainer clients are great as they guarantee consistent revenue month after month. But the downside is that there’s a capacity limit, unless you start hiring & training others to do your work. This business model left me with very little freedom, which I also wanted in my business.
Back then, there weren't a lot of resources for me to tap into to solve this problem. After reading up on several books, blog posts & videos that were available at the time, I finally came to a conclusion:
“I need to focus on what I do best, creating a system that can be implementable for many, and getting truly great at it.”
After a few iterations through trial & error runs, I created a business program that showcases my gift – helping creative entrepreneurs identify their True North, a.k.a. their profitable niche, so that they can get the relief they so desperately need & feel confident again in growing their businesses without burning out.
There’s no need for anyone to go through what I went through. You get to dive into the system and take action without wondering if this works.
Define + Refine Your Profitable Niche is my pride & joy as I get to witness the many transformations & breakthroughs my creative entrepreneurs go through in real-time.
It would be an honor to serve YOU through this program for countless breakthroughs!
Maiko Sakai
Airtight Concepts Inc.
I was speechless when I saw this post. But, this also was a reminder of why I do what I do.
Running a business can be lonely at times as you know, but you don’t have to go alone.
Now the question is:
“Will YOU join me to be part of this nurturing business community
I’ve been building from the ground up where everyone supports everyone & they
genuinely celebrate each other’s success?”
I will see you on the other side!
Maiko
How It Works
Phase 1: Exploration
The first 3 weeks are allocated to fully mastering the Niche Identifier Tool, which is the core framework you will use for the entire program.
During the Exploration phase, you will dive deep into identifying your (undeniably) profitable niche. You are going to explore the simplest way to describe your niche using the framework.
During week 4, you will brainstorm 3 service offer ideas that are all aligned with your newly identified niche.
Phase 2: Validation
During the Validation phase, you will start by choosing 1 out of the 3 service offer ideas you came up with during phase 1.
This will be the service offer that you are going to validate using the Define + Refine Your Profitable Niche methods during weeks 6 through 8.
The goal of this phase is simple. You are going to introduce your new service offer to potential clients and sell it using the Define + Refine Your Profitable Niche sales process.
Phase 3: Evaluation
Week 9 is allocated to conducting deep analysis using all the data you gathered during weeks 6 through 8.
The purpose of this phase is to work on the entire process to be more streamlined and sustainable so that this new signature service offer becomes the core of your “predictable” revenue stream in your business.
During the final week, you will create a long-term plan for growing the signature offer you created using the Niche Identifier Tool.
Case in Point #1
Before: HR Consultant
After: “Culture Curation” Specialist
Breakthrough: Originally, this was a book idea Ashley was closely guarding for 3 years. During the program, she decided to turn it into a service offer. After hosting a workshop to showcase the concept, numerous requests came in from HR professionals as well as companies.
Results: Immediately after the program was over, Ashley landed 2 major clients and a few projects.
Ashley Taylor, CEO
Ashley Taylor Consulting
Why It Works
This is the winning formula to making this strategy work seamlessly. Additionally, the time frame (10 weeks) is the sweet spot where it’s intense enough to truly focus on the work but also short enough for anyone to endure the rigorousness of the program.
Define + Refine Your Profitable Niche has been running since 2019. This means it has been harshly tested over and over again to be a results-driven program.
Case in Point #2
Before: Sustainable Home Decor Designers
After: Gorgeously “Greenelized” Home Consulting
Breakthrough: After doing some research by directly speaking with prospects & existing clients, Amelia and Shanelle discovered the urgent need for safe & stylish home furnishing. The demand comes from realtors as well as homeowners. le terra curators’ promise is, “Safe & sustainable homes do not have to lack in style.”
Results: Shifted their focus from being active on social media to directly make partnership deals with key players in the industry.
Amelia Dawn + Shanelle Julia Rosita, Founders
le terra curators, LLC
What’s Next?
Step 1: Fill out the short signup form.
Step 2: Book a 30-minute call.
Step 3: Enroll
YOUR INVESTMENT
(The Deal of a Lifetime Dec 2023)
$2,000 USD
$750 USD
[2 PAYMENT OPTIONS]
OPTION #1:
A one-time payment of $750. This option will secure a full money-back guarantee after the first 30 days.
OPTION #2:
Monthly payment (total 3 payments) of $250. This option does not offer a full money-back guarantee.
Confident & clear about your new business model.
In-flow when describing your mission and values.
Excited about sharing your service offer with people without feeling pushy.
Deeply grounded & connected with your why for the work you are destined to deliver.
Secure knowing what your True North is and how to make business decisions based on it.
That’s not all.
The minute after you enroll, you are setting yourself up for success by making the commitment to getting your investment recouped as quickly as possible.
This is the whole point of the program.
The objective for Define + Refine Your Profitable Niche is for you to create & sell your signature service offer that functions as the core revenue stream in your business by leveraging your newly identified profitable niche in 10 weeks.
Instead of trying to figure it out all by yourself, you can speed up the process by using the proven method and being part of the ecosystem that houses like-minded, mission-driven creative entrepreneurs.
The desire you have for your business is going through a meaningful transformation to build a sustainable business, then this program is aligned with your goal!
Case in Point #3
Before: Business Consultanting for Creatives
After: Creator of “Business Model Improv” Framework
Breakthrough: Alison has a deep understanding of what creatives & designers struggle with when starting their own businesses. One of them is the fear & resistance to building a structured business as they believe they would have to sacrifice creativity over making money. After this discovery, she created a framework to overcome this limiting belief.
Results: Alison was able to operate her business as a digital nomad by only working with the clients she enjoys working with.
Alison Taylor, Founder
Augur.design
Is The Define + Refine Your Profitable Niche Program Right for My Business?
This Program is Perfect for YOU if You Are:
● Finding it hard to consistently acquire clients.
● Hustling to take on anything you are capable of handling & this is getting old for you.
● Taking orders on-demand rather than providing your expertise.
● Working longer and harder to stay afloat.
● Creating too many ideas for enticing potential clients & feeling exhausted before doing any of them.
● Getting stuck with unfit clients who don’t value your expertise.
● Constantly customizing your service offers to fit your clients’ needs to score projects.
● Having the sneaking suspicion that you are undercharging for the quality of work you produce.
This Program is NOT Ideal for YOU if You Are:
● Not a service business owner (Etsy, Amazon FBA, eComm operator).
● Just starting out or haven’t started a business with no experience in acquiring clients.
● Not going to commit to this program as your priority in your business for 10 weeks.
● Thinking this program will solve your problem for you just by signing up. (You are required to do the work.)
● Not willing to stay open-minded for new insights & perspectives.
● Not interested in supporting others in the process to lift each other up.
● Taking multiple courses that will force you to be in an extremely high-pressure environment.
● Running a tech startup that needs VC/Angel funding. (This is not taught in the program.)
Frequently Asked Questions
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A 30-min call after submitting your application is in place for this very concern you might have. Please know that the purpose of the call isn’t for us to convince you to take the program. On the contrary, the purpose is to help you make the right decision regardless of the outcome. Some may feel that they are more than ready, but we may point out a few things for them to consider before enrolling. The opposite can also happen where others may be unsure, but we determine the program can be the best solution. What we aim for is to help you consider all possibilities.
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● Weekly assignments will be provided via the e-learning portal.
● Weekly Q&A session over crowdcast.io.
● Access to the community page where you can share your progress, ask questions and support others.
● Weekly audio message from Maiko to help you along with the program each week.
● Supportive materials i.e. videos & swipe files to tackle specific milestones such as how to do sales calls that don’t drain your energy, how to get ruthlessly clear on describing your niche, etc.
Most importantly, our goal is to ensure that the program is clean & simple enough for anyone to go through and achieve the results they set out to get. This is why we do our best to not pile your plate with bonus materials or unnecessary content just to make it look like this program is loaded with (so-called) values to entice someone whose mission is to find a deal that just gives bang for their buck. This program isn't for those people.
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This program certainly isn’t for the faint of heart. But life happens. Aside from the one-shot payment of $2000 which guarantees a full money-back guarantee after the first 30 days of trying the program, we plan to treat each case on a case-by-case basis.
We say “plan” because no one has asked for a refund since this program was created in 2019.
The most important thing for us is to deliver the highest quality of service, and this includes providing the best experience to work with us.
For this reason, the last thing we want is for you to feel you are trapped in a program that you don’t feel works.
If you are unsure, feel free to express your concerns during the first consultation call.
The purpose of the call is to help you make the right decision, not to persuade you to get into the program. -
You will be given a weekly assignment. Each assignment takes less than 45 minutes to complete, however that’s not the most important work you will do in this program. Each assignment requires deep thinking if you want to get the maximum out of the program. This means you will want to spend a lot of time searching for true answers. For example, you may decide to allocate the time you walk your dog for thinking. Or, you may choose to get up 30 min early before your family wakes up to do some thinking.
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This is an important question to address. This program isn’t effective for someone who is thinking about starting a business or just starting out. You want to have enough experience running a business under your belt first so that there’s enough data to work with. For example, it would be ideal if you have been running your business for 18+ months and you’ve already experienced some successes & failures selling your services. However, 18+ months is not a requirement because some entrepreneurs progress very quickly, say, in 3 months. This is the reason why once you apply, you will speak to me (Maiko) or someone on the team to help you make the right decision.
Also, the program is not designed to cater to tech startup founders and goods players (Amazon FBA, e-Commerce store, Etsy shops, etc.) This is specifically designed for service & expertise providers.
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Once you enroll, you will gain access to a portion of the materials to get started right away through the e-learning portal called Teachable. There’s no steep learning curve for using the portal. No need to worry about the details until you enroll as we are here to guide you through everything.
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You will have full access to the program including the community page after it is over. You can log back in anytime with the 3 exceptions:
1. There is a chance that the entire program may be moved to another portal. You will be notified if that is on the horizon. Depending on the reason for the move, this policy may change in the future.
2. If there are any unresolved payment issues that need to be sorted out first.
3. Your access isn’t transferrable, meaning we advise you not to share your access with anyone who was not properly vetted and enrolled. Although we want to believe the likelihood of an incident like this will not happen often, we like to address it before it happens.